SQUISH: A Typography Exploration

SQUISH is a sans serif font with high contrast. It is not made for body copy and is best used for headings and large, bold text such as headlines and titles. It’s objective is to catch attention and stand out in order to best communicate the most important information on graphic design pieces.

The aim of the project was to create a font entirely from scratch from sketched drafts all the way to the completed type specimen booklet seen beneath. The project was conducted under the supervision of professor and typographer Kholoud Essawy.